The biggest problem you'll face online... SOLVED

Sadly, for MOST people… building an online business will be a struggle that will end in disappointment, but it does NOT have to be that way. Let’s fix it…

If you’re in a rush, Make Sure You Register For My Live Training this Wednesday at 3pm where I’ll show you the best way to get leads and sales RIGHT NOW

I’ve had the pleasure of running online businesses for 15 years and I’ve also been blessed to teach and mentor tens of thousands of people… and I can tell you for a fact that the biggest struggle in the online space is getting attention… and now I’ll prove it!

There are two things we need online to make money…

First, we need a product. MOST people think the reason they fail is because their product isn’t good enough. They feel like they need some special invention or ground breaking product and they waste far too much time trying to overdo the “product”.

The product DOES NOT MATTER!

The Second thing we need is people’s attention. You could have the best product in the world, but if no one sees it… you won’t sell it. Because of this I adopted this saying “Be a drug dealer”. (this is not me advocating drugs… hear my out)

A drug dealer specializes in DISTRIBUTION… not in product creation. You could have the worst product in the world, but if you are the best at distributing it, you’ll be rich.

Amazon is the worlds LARGEST retailer, right? But it’s not because they have the best products… Amazon famously doesn’t have the best pricing, doesn’t sell luxury, so why are they the biggest retailer? They are the best at distribution!

So when you think about it, anyone who can DISTRIBUTE a product can get rich… even if the product itself isn’t the best. Personally I think we can live in a world where BOTH happen and it makes for a great business.

Find or create a good product, and get very good at distribution. In this content I want to focus on the DISTRIBUTION, with a tilt towards distribution when you are just getting started. Let’s face it, if you’re making 10s of thousands per month you can spend money and get traffic, so we won’t be talking too much about that because “paid media” is a totally different ball game.

What do you do, when you are just starting out, to get distribution of the thing you want to promote?

If you can solve that problem, the world is yours! So let’s solve it!

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Ok… let’s talk DISTRIBUTION.

If we eliminate “spending money” as an option, we’ve got to get very creative to get peoples attention. With the invention of social media it’s opened doors to getting attention that couldn’t exist for normal people and there are two ways to tap into social media to get attention, leads, and sales.

You can produce content that attracts your ideal audience… but if I’m being honest, this is hard to do. I mean, don’t get me wrong, I’d love to have millions of followers on social media that buy whatever I promote, and I’ve tried a ton of different ideas… but nothing seems to work for me.

I’m not naturally inclined to filming content on my phone and it doesn’t feel natural to me. When I realized that it also made sense that I bet there are MILLIONS of people out there that feel the same.

They want to build an online business but they don’t have a huge budget, and aren’t naturally inclined to making “viral” content. So what can we do?

Well, let’s remember… we just need distribution and there are many channels for that. Here’s a look at the most popular methods you could use to grow your business:

(Please Note: ALL OF THESE are going to require YOU to reach out to someone. This is how you start, this is how you grow, but don’t worry… I’ll teach you how to AUTOMATE THIS PROCESS for the first time ever on this live training, make sure you register. I’m going to solve your biggest problem online, all in one evening!)

1. Get Press. You probably think that you can’t get press right? It’s hard because you’re not a celebrity, who wants to hear from you? Well… it’s actually not that hard if you are persistent. One way is to check out Qwoted - this is a great way to get your first couple articles to feature you. When you give them a link to share, use one of your social accounts and not a sales page. People will follow you on social, see your links, and subscribe or buy. Press companies need new content all the time, so if you like a particular press distribution channel, find an author that covers stories in your market and email them a story you can help with. Send this email every month to as many authors as you can. I was featured in Entreprenuer magazine ONE TIME without asking for it, 4 times total… I’ve never paid for it. When I was featured I got 15,000 Instagram followers the same month. My total Instagram following is still only 30,000 so one feature could be a big deal!

2. Featured On Podcasts. I know, the inner voice is saying “I’m not a celebrity or famous in any way, why would I get on podcasts?”. But let’s not forget, podcast hosts need new episode all the time. If you can send them examples of you on video/ audio and you are well put together you can get plenty of features. The key is to think about what the podcast host wants. They want viral moment, they want hot clips, they want different, they want entertainment for their viewers. So what stories do you have that are different, that might make great clips, that will help them reach more people? Share that with them in email… every month… some will say yes. You won’t get on a top 10 podcast unless you have a very unique story… but you don’t need that. Work your way up.

3. Networking. I will say, I know not all networking is free. There are likely Facebook groups you could join for free where you could network with people that would be ideal prospects. This is something I teach IN DEPTH in my affiliate marketing training, and I’ve seen thousands use Facebook Groups to build legitimate businesses. You simply join groups where your ideal avatar is, you send friend requests to active people, you DM to connect and start the connection. It sounds a little unorthodox, but making friends can make you money! If you stick with this for a month you’ll have 1,000 new friends that are ideal prospects… I wonder how fast you could grow then.

4. Cold Email. This may be one of the most overlooked method that will make you sales. Everyone wants to automate it, which is difficult. If you think about going manually you’d be SHOCKED at how fast you can grow. I will say, cold email USUALLY requires a high priced product. You don’t want to send 100 emails in hopes of getting some $49 commission. You want 100 emails to turn into 1 sale at $10,000+. I’ve heard stories of people using cold email to sell entire companies, get funding for millions of dollars, sell coaching, sell services… you name it. Cold email works if you are persistent, targeted, and personalized.

5. Your Warm Networks Warm Network. A few years I was teaching people how to create an agency that helped businesses get more sales using Facebook Messenger automations. Most of the people I was teaching were complete beginners, so I would teach them to look at their current network, and seeing if they could leverage that to get connected to clients, and it worked! One of our best students made a post on Facebook that literally said “I’m starting a new business that helps ecommerce companies get more sales online with Messenger automations, do any of my friends know anyone who runs an ecommerce business that would benefit from more sales?” One of his friends replied that they knew someone… a few weeks later that was a $3,000/ mo client for this student. We are luck in a way you can’t imagine because we are connected, and our connections are connected… you are always just a few connections away from generating sales but you gotta ask!

6. DM To Targeting Strangers. Honestly, this one has been working for me much better than even I ever imagined. I simply go on social media (any platform you want) and I find popular content in my niche. Anyone who seems interested (comments, or likes the post) I can DM. Set a goal to send 100 DM’s a day. I use automation for this and I do it daily on TikTok/ Instagram/ Facebook and I grow this newsletter with it every day! It costs nothing, requires VERY little follow up, and gets my ideal clients interested in my products. I’m teaching that concept on THIS FREE TRAINING so make sure you’re there!

BTW… if you want 20 total traffic concepts that are guaranteed to work… you can share this newsletter with just 5 people and we’ll automatically email 20 different traffic systems you can use!

This is your link! 👇

If you take only ONE THING away from this, let it be that your product is not going to make or break your business. Your ability to distribute it will.

If you spend time doing what I show above… you’ll grow an audience, you’ll get leads, you’ll get sales… this doesn’t matter what niche you’re in or what you sell.

The sticking point for most people is they don’t know what to say, they don’t have a lot of time, they aren’t quite sure how to organize all of this… and it can be a lot.

Which is why I put together this training where I’ll show you how to automate the entire process, but also how to make it more powerful. It will require 1/1000th of the time you would normally have to spend, and you will get better results letting this run on its own.

In fact, I can GUARANTEE that you get more leads and you generate more sales. You’ll have a CLEAR gameplan of how to pull this off and absolutely MASTER distribution in a way you never could before this.

Right now you need to have a self talk moment if you are just starting out. How do you plan on getting attention? How will you get people to buy your stuff? Are you hoping to go viral? Are you going to spend money on ads? If you don’t like relying on luck… and don’t like having to donate all of your money to ads… “Reach out” should be your go to strategy.

Ignore all of the other fluff online. Ignore the courses and strategies for building things, you don’t need more “stuff”. You need traffic and eyeballs. Focus on that, build a strategy to make this happen.

Remember, WITH distribution you will find a product that makes you money… WITHOUT distribution you have no chance of making sales.

Please, focus on distribution from this day forward, it will change the way your online business thrives!

See you at the top,

Travis Stephenson